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“As a producer, I’m endlessly grateful to IU for generously putting on a free concert and essentially making a donation of her talents.” “In contrast to paid virtual concerts, ‘Yoo Hee Yeol’s Sketchbook’ is essentially a concert that is free of charge for the general public,” he said.
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Kim Hae Ryong went on to thank IU for choosing to celebrate her 12th anniversary through the show, pointing out that she could have earned a lot of money if she had opted to hold a paid concert instead. But I think that our intention of putting on feel-good performances to thank and comfort the public were well-received by viewers, and the special received a lot of interest.” She worried that because it was only her 12th anniversary, some people might think of her as arrogant or self-important.
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While discussing the popularity of the special, the producing director revealed, “To be honest, as soon as we decided to air a IU special, IU felt a lot of pressure about being the only guest. On September 18, IU rang in the 12th anniversary of her debut in 2008, and she commemorated the occasion by holding a mini-concert on the KBS music variety show “Yoo Hee Yeol’s Sketchbook.” For 100 minutes, the singer performed many of her most beloved songs, including her very first televised performances of some of her more recent hits.Īccording to Nielsen Korea, the special episode of “Yoo Hee Yeol’s Sketchbook” scored an average nationwide rating of 2.2 percent, more than tripling the show’s viewership ratings from its previous episode the week prior (which averaged 0.7 percent nationwide). “ Yoo Hee Yeol’s Sketchbook” producing director (PD) Kim Hae Ryong has expressed his gratitude to IU for agreeing to star in a special episode celebrating her 12th anniversary!